1/6 Speculation: Star Wars Episode IX Figures

[Getter Dragon]

But it's interesting to hear a confirmation of what many of us suspected.

No one should be surprised. This was confirmed a few years ago by the CEO of Hasbro when he stated Star Wars sales were far below expectations. Star Wars merchandise has tanked thanks to TLJ and will never recover. Not even Baby Yoda can save it.

 

[TheDucky]

https://boundingintocomics.com/2020...or-disneys-star-wars-sequel-trilogy-products/

Been saying it for years. No demand and no interest in the ST.

The only reason is because the ST is bad. MCU toys are selling great. WWE toys sell great. No excuses.

 

[DarkChocobi]

No one should be surprised. This was confirmed a few years ago by the CEO of Hasbro when he stated Star Wars sales were far below expectations. Star Wars merchandise has tanked thanks to TLJ and will never recover. Not even Baby Yoda can save it.

Let's take it this way. This is not a statistical analysis on how the consumers reacting to ST merchandises.

This is a scientific fact proves ST is the abomination that majority of the audiences do not want to buy toys from, except for a small group of ST fanatics, obviously.

 

[heon123]

Wouldn't use such an incendiary term like 'fanatic'. Shouldn't condescend folk for liking the ST stuff alongside the OT, PT and so on...

 

[Hoody999]

How many figures are we getting for the last movie?

....vs what we have already gotten for the Mandalorian" pretty much sums it up right...

 

[Johnny Utah]

They're bleeding Mando troops dry. I'd appreciate if they started other Mandos and humans. Except Toro Calican.

 

[Mr.Tanker]

The rate and sheer amount of HT Madalorian figures would certainly suggest that preorders are selling incredibly well.

And in regards to that Rebel Scum interview, Chuck Terceira is discussing Gentle Giant sales. It's a bit of a leap to extract the direct market sales of busts of one manufacturer and apply it to an entire IP. Gentle Giant is niche and not mass market, and their reach and audience is not the same as a company like Hasbro. Direct market caters to hardcore comic collectors, and I don't doubt that their sales for the new trilogy are down.

But people just want to be mad. And CG sites like Bleeding Fool and Bounding into Comics want to capitalize on that anger for clicks.

 

[user 67922]

They're bleeding Mando troops dry. I'd appreciate if they started other Mandos and humans. Except Toro Calican.

Tbf they've done them all now. I can't think of any other trooper types they could make from season 1. They only have humans, aliens, and other Mandos to make now. With 6 months to go until season 2, there's plenty of Mando milking time left. Here's guessing the Death Watch Mandalorian or the Armorer will be next.

As for Toro Calican, now there's a character worth buying a 2nd speeder bike for

 

[Khev]

But people just want to be mad. And CG sites like Bleeding Fool and Bounding into Comics want to capitalize on that anger for clicks.

Yep. What did Hasbro think was gonna happen when they flooded the shelves with Finns, Roses, and Huxes? If vintage Kenner pumped out wave after wave of nothing but Lando, Mon Mothma, and a random Imperial Officer then vintage SW toys would have tanked too. Notice that the entire run of TVC TROS figures are long gone from the toy aisles. Why? Because they were all cool looking figures that were immediately snatched up. If they started pumping wave after wave of aliens and cyborgs from Babu Frik's shop, other Final Order Troopers and Gunners, Palpatine, Ben Solo, Exegol Sovereign Protectors and all that then they'd sell like hotcakes too.

 

[Malgus]

....vs what we have already gotten for the Mandalorian" pretty much sums it up right...

How many figures are we getting from the movie since some are claiming there is zero support by hot toys for said movie?

 

[DioramaMaker]

If they started pumping wave after wave of aliens and cyborgs from Babu Frik's shop, other Final Order Troopers and Gunners, Palpatine, Ben Solo, Exegol Sovereign Protectors and all that then they'd sell like hotcakes too.

See the thing is I'm not so sure with this. Troopers from the ST have languished about in all scales, and I don't know if people are dedicated enough to create a universe for all of those background characters the way they did with the OT.

With Palpatine and Ben...I mean they'd make decent figures but when you can still readily get the "primary" looks for both in multiple scales...I'm not sure why people would be quick to jump on the secondary looks.

 

[Sithblade]

I'm sure toy makers are deliberately not making "popular" figures to prove a point and not make some money.

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[pug205]

Notice that the entire run of TVC TROS figures are long gone from the toy aisles. Why? Because they were all cool looking figures that were immediately snatched up. If they started pumping wave after wave of aliens and cyborgs from Babu Frik's shop, other Final Order Troopers and Gunners, Palpatine, Ben Solo, Exegol Sovereign Protectors and all that then they'd sell like hotcakes too.

Not entirely fair to compare one wave of TVC to a complete normal figure line. Every wave of TVC sells out which is helped in part to it's limited availability and built in loyal collector base.

That figure selection you list would work in a TVC wave too but if these were all part of a mass produced toyline it might be a different story. Who would of thought you could say that about a Star Wars saga film?

The fact TROS is the only Star Wars film or TV show without it's own dedicated toyline is mindblowing. It also unfortunately speaks volumes on the state of the ST in terms of it's market value and confidence from Disney and their license holders.

 

[TheDucky]

Yep. What did Hasbro think was gonna happen when they flooded the shelves with Finns, Roses, and Huxes? If vintage Kenner pumped out wave after wave of nothing but Lando, Mon Mothma, and a random Imperial Officer then vintage SW toys would have tanked too. Notice that the entire run of TVC TROS figures are long gone from the toy aisles. Why? Because they were all cool looking figures that were immediately snatched up. If they started pumping wave after wave of aliens and cyborgs from Babu Frik's shop, other Final Order Troopers and Gunners, Palpatine, Ben Solo, Exegol Sovereign Protectors and all that then they'd sell like hotcakes too.

That is a movie problem, not a Hasbro problem.

They flooded the shelves with characters from the OT back in the day and they all sold. Everything did back then.

You really blaming Hasbro for making figures of 3 prominent movie characters? They didn’t sell because there was no interest or demand in the movies. Rey and Kylo didn’t sell. Cassian and Jyn Erso didn’t sell. None of the Solo stuff sold. It was all marked down on clearance.

It’s pretty funny how Star Wars figures were moving just fine before Disney, record highs, then after Disney it all slows down to record lows.

The problem are the movies themselves.

 

[pug205]

How many figures are we getting from the movie since some are claiming there is zero support by hot toys for said movie?

RTOS is getting 6 figures so of course it is getting support from Hot Toys.

However in the context of their previous efforts there is an undeniable drop off of effort and resources to the ST by them:

TFA - 21 figures
Rogue One - 14 figures
TLJ - 10 figures
Solo - 4 figures
The Mandalorian - 9 figures

 

[TheDucky]

Was there even a single figure from that TFA line that didn’t get clearanced/discounted/free shipping/extra RPs offered?

 

[Malgus]

RTOS is getting 6 figures so of course it is getting support from Hot Toys.

However in the context of their previous efforts there is an undeniable drop off of effort and resources to the ST by them:

TFA - 21 figures
Rogue One - 14 figures
TLJ - 10 figures
Solo - 4 figures
The Mandalorian - 9 figures

6 figures so far? I thought no figure was being released for the movie . People seem determined to come to the thread of this movie to claim there is zero support. Why are they here in the first place?

 

[dukefett]

6 figures so far? I thought no figure was being released for the movie . People seem determined to come to the thread of this movie to claim there is zero support. Why are they here in the first place?

HT HAS to make some figures for the movie, they can't just not release something for a major SW movie.

So they release the main protagonist and main antagonist, and 3 troopers, 2 of which are just palette swaps of each other. The bare minimum.

 

[pug205]

6 figures so far? I thought no figure was being released for the movie .

The movie came out last December and the first figures were shown around July. How on earth did you not know they were making figures by this stage?!

For someone on a toy forum to not know such basic information is crazy.

Not sure how you thought that there would be no figures released. No one ever said that was actually the case.

Unless you were just being hyperbolic to complain about others being hyperbolic.

Which seems kind of self defeating.

 

[Sithblade]

Hot Toys can hardly turn around and say to Lucasfilm we think think your sequel trilogy characters are crap and not likely to sell. So they bang out the bare minimum and move on to the stuff that sells.

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